Is patriotism marketable? Will consumers buy products commensurate with their affinity for their country of origin or residence?
For the past 25 years, Atlanta’s The Flag Company has studied the market value of patriotism and discovered quite a bit about what works – and what definitely doesn’t. This week on Monday Morning Radio, Vicki Lawrence, Flag Company’s co-founder and CEO, shares some banner ideas for translating love of country into love of your products and services.
Posted: July 14, 2014
Monday Morning Run Time: 33 minutes 26 seconds
Direct Download: http://traffic.libsyn.com/mondaymorningradio/071414_MondayMorningRadio_FlagCo.mp3