Two Living Legends of Marketing Offer You Actionable Tips for Success

Tag-Team Genius: The Wizard of Ads, Roy H. Williams, and The Digital Marketer, Ryan Deiss

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On a special edition of Monday Morning Radio, to mark the launch of its 8th season, host Dean Rotbart flew to Austin, Texas, and, in the inner sanctums of The Tower at Wizard Academy, brought together two of the world’s marketing legends: The Wizard of Ads, Roy H. Williams, and The Digital Marketer, Ryan Deiss.

It’s no exaggeration to say that a one-hour private consultation with either Roy or Ryan would easily command a king’s ransom from their legions of fans. Put Roy and Ryan together, combining their expertise, and no small business owner or entrepreneur can afford to miss the priceless insights they deliver.

But put away your checkbooks. Dean’s exclusive conversation with Roy and Ryan is available right now, for free, compliments of MondayMorningRadio.com.

Photos: Roy H. Williams (l) and Ryan Deiss; Overhead view of The Tower at Wizard Academy
Posted: June 24, 2019
Monday Morning Run Time: 1 hour 15 minutes

Wizard Academy Alumnus Matt Mason is the New Nebraska State Poet

Do the Arts Matter, and if They Do, Why?

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This week’s special guest, Matt Mason, was recently appointed by Nebraska Governor Pete Ricketts to be the state’s official poet.

It’s a position whose roots date back to 1921 and highlights the fact that the Cornhusker state is quite fertile ground for literary creativity.

For almost ten years, Matt has served as executive director of the Nebraska Writers Collective, a nonprofit group that promotes poets in the schools and organizes quality poetry programs for adults.

As the Nebraska State Poet, Matt plans to travel the state – from schools to prisons – sharing his love of poetry, supporting the state’s writers, and inspiring Nebraskans from all walks of life to express themselves creatively.

As Monday Morning Radio host and reputation coach Dean Rotbart – himself a Pulitzer Prize nominee when he wrote for The Wall Street Journal – points out, Matt joins a lengthy honor roll of Wizard Academy graduates who have been recognized globally for their creativity and professional excellence.

Rotbart explores the role of creativity in society and asks Matt to explain why the arts matter.  You’ll want to hear his answer.

And, you’ll also want to hear his exclusive reading of a chapter from his latest book, The Baby That Ate Cincinnati. So be sure to listen – or if time is short, skip – to the end of this week’s episode.

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Posted: March 12, 2019
Monday Morning Run Time: 38:22

Carl Schramm, “The Evangelist of Entrepreneurship,” on the Proven Formula for Success

‘Burn the Business Plan’ Tells the Stories of Successful Entrepreneurs in a Variety of Fields

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The Economist magazine once described Carl J. Schramm as “The Evangelist of Entrepreneurship.” Professor Schramm earned the moniker during the decade he was the president of the $2 billion Ewing Marion Kauffman Foundation, which is among the largest private foundations in America, working to help entrepreneurs succeed.

These days Professor Schramm writes about entrepreneurship and teaches at Syracuse University, one of only 16 members of the faculty since 1870 to be given the prestigious, at-large title of University Professor.

This week Professor Schramm conducts a Master’s Class in entrepreneurship exclusively for host and reputation coach Dean Rotbart, using the professor’s new book – Burn the Business Plan: What Great Entrepreneurs Really Do – as assigned reading.

Think you need an MBA to be a business success? Think again. Professor Schramm says that the proven path to business success is one of passion, determination, and a willingness to experiment and innovate. Class is starting right now.

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Posted: June 18, 2018
Monday Morning Run Time: 35:07

From Benchwarmer to Olympic Record Holder and Business Champion

How Ruben Gonzalez Relied on Perseverance and Courage to Snag His Dreams

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In high school and college, Ruben Gonzalez displayed hardly a lick of athletic talent. Yet he dreamed of becoming an Olympian and being counted among the elite athletes of the world.

That he did.

From benchwarmer to record holder, Ruben made courage and perseverance his mantra, and went on to become the only Olympic athlete ever to compete in four Olympic games in four different decades – most recently in the 2010 Vancouver Winter Olympics, at age 47.

These days Ruben is a much-in-demand corporate speaker and author, translating his strategies for success from the icy luge track to the fast-paced, often icy business and career world.

Reputation coach and host Dean Rotbart recently visited with Ruben at his home near the U.S. Olympic Training Center in Colorado Springs. Hear Dean’s gold-medal report this week on Monday Morning Radio.

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Posted: September 12, 2016
Monday Morning Run Time: 33 minutes 05 seconds