The Lessons Every Entrepreneur Can Take from the Bottled Water Industry

Transforming a Common Natural Resource into a Trendy Business Juggernaut

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Last week, more than 45 international companies competed in the annual Global Bottled Water Awards competition, presented in Dubai.

Water is big business, with more people in the U.S. drinking bottled water than soft drinks, and new packaged-water entrants continuing to flood the market.

Duane Stanford, executive editor of Beverage Digest, was one of the judges for this year’s water competition, and he joins host and award-winning journalist Dean Rotbart to talk about the innovators and entrepreneurs who are making a big splash in the water industry, and the rip currents they face.

Photo: Duane Stanford, Beverage Digest
Posted: October 14, 2019
Monday Morning Run Time: 39 minutes and 57 seconds

FORTUNE’s Alan Murray Offers a Master Class in Business Strategy and Financial Journalism

Reinventing the 90-Year-Old Magazine for Today’s CEOs and Owners

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On a special edition of Monday Morning Radio, Alan Murray, president and CEO of FORTUNE magazine, shares the business and journalism insights that he’s gleaned during the course of his 40-plus year career.

In particular, Alan talks about how FORTUNE, under his leadership and new ownership, is positioning itself to be the preeminent global business media brand. Take notes. Because the strategy that Alan describes can just as effectively be utilized by any business – large or small – that seeks to propel itself to the forefront of its industry or business niche.

“Business success today has much more to do with inspiration, with being able to give people a purpose and direction, not so much direct orders,” Alan tells host Dean Rotbart, himself an award-winning journalist. “Business leaders have to be able to see into the future and see around corners in ways that it just wasn’t nearly as necessary ten years ago.

Today’s FORTUNE, Alan explains, is no longer merely a chronicler of the world’s top companies and executives. Rather, Alan and his team are dedicated to providing their readers and attendees the content and connections they need “to help them drive toward business success.”

“What can we do to make business better?” is the question that Alan says guides FORTUNE’s content and event strategy under his leadership. I want people to look at FORTUNE and say this magazine is going to help me navigate the future.”

Photo: Alan Murray, FORTUNE
Posted: October 7, 2019
Monday Morning Run Time: 41 minutes 52 seconds

Go Behind the Scenes at Inc. Magazine with Editor-in-Chief James Ledbetter

Is Your Business a Good Candidate for an Inc. Profile?

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Exposure in Inc. magazine or its annual Inc. 5000 list of the nation’s fastest growing companies assuredly will bolster the reputations and prospects of any small business. 

But what kind of stories are the journalists at Inc. interested in – and is there a backdoor shortcut to landing on the Inc. 5000?

Those are just a few of the questions that host and award-winning journalist Dean Rotbart puts to Inc.’s Editor-in-Chief James Ledbetter on this week’s episode of Monday Morning Radio. James is only too happy to provide an up-close look at how Inc. operates, and what type of stories appeal most to editors and readers alike.

Photo: James Ledbetter, Inc.
Posted: September 23, 2019
Monday Morning Run Time: 47 minutes and 34 seconds

Your Savings and Investments: A Conversation with ‘America’s Money Answers Man’

Jordan Goodman Wrote the Book on Personal Finance – Actually 13 Books

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Jordan Goodman is one of the country’s best-known personal finance journalists and authors, appearing frequently on national radio and television call-in shows to answer consumer questions on how to save and invest wisely. 

With 13 books under his belt, including the encyclopedic 992-page Everyone’s Money Book, he joins host Dean Rotbart this week to dispense insightful personal finance recommendations with a special emphasis on the finances of small business owners and entrepreneurs.

If you’ve got solid financial assets, Jordan will share his advice on how to generate even more of them. If you’ve got too much debt, he’s got a lot to say about how to offload it.

Visit Jordan’s website: www.MoneyAnswers.com

Everyone’s Money Book

Master Your Debt

Photo: Jordan E. Goodman, Author and Journalist
Posted: July 29, 2019
Monday Morning Run Time: 52 minutes 57 seconds

Special Guest Joanne Lipman on Making Your Company More Successful by Fostering Gender Parity

Her Bestselling Book, ‘That’s What She Said,’ Is Full of Strategies for Improving Your Workplace

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Joanne Lipman has had a storied journalism career, serving as the first woman to become a deputy managing editor at The Wall Street Journal; founding editor-in-chief of Condé Nast’s Portfolio magazine; and most recently as editor-in-chief of USA Today and Chief Content Officer of its parent company, Gannett.

Yet during her 35-plus-year career, Joanne never felt that the professional playing field between her and her male colleagues was level. And, as she found out, millions of women in the American workforce share her on-the-job frustrations.

Rather than berate men, in her bestselling book, That’s What She Said, Joanne aims to help men – especially managers and owners – better understand the obstacles that women face in the workplace and why it’s in everyone’s interest to strive for gender-equal work environments.

When listeners hear the insights that Joanne shares with host Dean Rotbart, the women will applaud her for finally expressing what they’ve been thinking and feeling for years; and the men will wonder how they could possibly have been so tone-deaf to the circumstances of their female coworkers.

Purchase your own copy of That’s What She Said by clicking here.

Photo: Joanne Lipman, Author
Posted: June 17, 2019
Monday Morning Run Time: 1 hour 4 minutes

Anyone Can Be a Successful Writer – No Journalism Training Required

Since 2012, Christina DeBusk Has Completed More Than 5,000 Paid Content Gigs

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Christina DeBusk spent 15 years working in law enforcement before, in 2012, she caught the writing bug. Without formal journalism training, she took anything and everything that she could get, grinding out content 16 hours a day.

Well, it paid off. Today Christina is an Olympic-caliber writer, having completed six books – including How to Earn a Comfortable Living as a Freelance Writer and I’ve Always Wanted to Write a Book! – 10 Easy-to-Follow Steps to Becoming a First Time Author; ghost-written a handful of others; and generated a whopping 5,000-plus paid content projects.

She both teaches and personifies the notion that anyone can be a successful writer. This week, Christina shares the secret of her phenomenal output with host Dean Rotbart, who readily confesses his envy of her productivity.

Photo: Christina DeBusk, Freelance Olympiad
Posted: April 8, 2019
Monday Morning Run Time: 39:27

How to Launch a Successful Business (or Accelerate the Success of an Existing Company)

Colleen DeBaise, Former Small Business Editor of The Wall Street Journal, on the Seven Crucial Startup Stages

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Colleen DeBaise, the former small business editor of The Wall Street Journal, says there are seven crucial stages in the life of a startup.  In her new book, Start a Successful Business, Colleen, herself an entrepreneur and podcaster, draws lessons from companies including Warby Parker, Slack, and Lego to help would-be business owners learn how it’s done. 

But what about existing small businesses, asks host and reputation coach Dean Rotbart? Not to worry. Colleen notes that what works for startups also offers ways for established businesses to freshen their own success strategies.

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Posted: March 19, 2018
Monday Morning Run Time: 42:39