Special Guest Joanne Lipman on Making Your Company More Successful by Fostering Gender Parity

Her Bestselling Book, ‘That’s What She Said,’ Is Full of Strategies for Improving Your Workplace

[Listen and Profit Now™]

Joanne Lipman has had a storied journalism career, serving as the first woman to become a deputy managing editor at The Wall Street Journal; founding editor-in-chief of Condé Nast’s Portfolio magazine; and most recently as editor-in-chief of USA Today and Chief Content Officer of its parent company, Gannett.

Yet during her 35-plus-year career, Joanne never felt that the professional playing field between her and her male colleagues was level. And, as she found out, millions of women in the American workforce share her on-the-job frustrations.

Rather than berate men, in her bestselling book, That’s What She Said, Joanne aims to help men – especially managers and owners – better understand the obstacles that women face in the workplace and why it’s in everyone’s interest to strive for gender-equal work environments.

When listeners hear the insights that Joanne shares with host Dean Rotbart, the women will applaud her for finally expressing what they’ve been thinking and feeling for years; and the men will wonder how they could possibly have been so tone-deaf to the circumstances of their female coworkers.

Purchase your own copy of That’s What She Said by clicking here.

Photo: Joanne Lipman, Author
Posted: June 17, 2019
Monday Morning Run Time: 1 hour 4 minutes

Anyone Can Be a Successful Writer – No Journalism Training Required

Since 2012, Christina DeBusk Has Completed More Than 5,000 Paid Content Gigs

[Listen and Profit Now™]

Christina DeBusk spent 15 years working in law enforcement before, in 2012, she caught the writing bug. Without formal journalism training, she took anything and everything that she could get, grinding out content 16 hours a day.

Well, it paid off. Today Christina is an Olympic-caliber writer, having completed six books – including How to Earn a Comfortable Living as a Freelance Writer and I’ve Always Wanted to Write a Book! – 10 Easy-to-Follow Steps to Becoming a First Time Author; ghost-written a handful of others; and generated a whopping 5,000-plus paid content projects.

She both teaches and personifies the notion that anyone can be a successful writer. This week, Christina shares the secret of her phenomenal output with host Dean Rotbart, who readily confesses his envy of her productivity.

Photo: Christina DeBusk, Freelance Olympiad
Posted: April 8, 2019
Monday Morning Run Time: 39:27

How to Launch a Successful Business (or Accelerate the Success of an Existing Company)

Colleen DeBaise, Former Small Business Editor of The Wall Street Journal, on the Seven Crucial Startup Stages

[Listen and Profit Now™]

Colleen DeBaise, the former small business editor of The Wall Street Journal, says there are seven crucial stages in the life of a startup.  In her new book, Start a Successful Business, Colleen, herself an entrepreneur and podcaster, draws lessons from companies including Warby Parker, Slack, and Lego to help would-be business owners learn how it’s done. 

But what about existing small businesses, asks host and reputation coach Dean Rotbart? Not to worry. Colleen notes that what works for startups also offers ways for established businesses to freshen their own success strategies.

Direct Download: 
Posted: March 19, 2018
Monday Morning Run Time: 42:39 

 

Your Company May Very Well Face Opioid-Related Liabilities, Even If You Don’t Sell or Distribute the Painkillers

Veteran Journalist Dennis Kneale on the Massive Torts Facing American Business

[Listen and Profit Now™]

When Dennis Kneale publishes a scoop, smart business people sit up and pay attention.

Dennis’s blue-chip media credentials include influential positions at Fox Business, CNBC, Forbes, and The Wall Street Journal.

Writing earlier this month for the prestigious Op-Ed page of The Wall Street Journal, Dennis issued a warning that when it comes to product liability, the nationwide Opioid Crisis could very well dwarf the sum total of all cancer claims against Big Tobacco .

And it’s not just the giant Fortune 500 companies whose behinds are on the line. Even small businesses that simply provide health insurance might be libel if their employees get addicted to Opioids – or worse, overdose on them.

Dennis Kneale joins host and reputation coach Dean Rotbart with a clear message for listeners: If you’re in business and you’re not already closely monitoring the Opioid crisis, you need to be.

Direct Download:
Posted: January 15, 2018
Monday Morning Run Time: 23 minutes 23 seconds