Posts by Editor

Everything Was Going According to Plan for Michael Craig’s Creature Coffee, Until Coronavirus Arrived

How One Determined Entrepreneur is Trying to Adjust to the New Marketplace Realities

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In October 2019, host and award-winning journalist Dean Rotbart, invited Michael Craig on Monday Morning Radio to detail his quixotic quest to build a three-headed company, Creature Coffee, selling specialty blends at pop-up expresso bars, online, and at his bricks-and-mortar coffeehouse in Austin, Texas.

Everything was going according to plan for Craig until a few week’s ago when Austin’s South by Southwest mega-event was cancelled due to coronavirus, and rapidly thereafter the city’s mayor ordered all dining areas closed.

Like tens of thousands of American small business owners, overnight, Craig found his business endangered, and his many baristas without work. Not just a statistic, this week Craig shares his very personal struggle to survive the fallout from coronavirus and live to fight another day.

To order fresh-roasted coffee from Creature Coffee, click here.

Photo: Michael Craig, www.CreatureCoffee.co
Posted: March 30, 2020
Monday Morning Run Time: 21:50

Talk About Chasing Windmills: This Journalist Launched His Own Business Newspaper 20 Years Ago

Lessons Every Entrepreneur Can Glean from the Success of Henry Dubroff’s Pacific Coast Business Times

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Twenty years ago this month, Henry Dubroff threw caution and reason to the wind and – after quitting his safe job as editor of the Denver Business Journal – headed west to California to launch his own, independent, weekly business newspaper.

Dubroff’s Pacific Coast Business Times defied the long odds, and today, with the largest full-time team devoted to business and financial news on the central coast, serves readers in Santa Barbara, Ventura, and San Luis Obispo counties, including, of course, Oprah Winfrey, just one of many prominent area residents.

The secret of his survival, and that of all successful entrepreneurs, Dubroff tells host and award-winning journalist Dean Rotbart, is to know the community of customers who you serve and become an integral part of it.

[The conversation with Dubroff is adapted from the Business News Visionary Awards oral history of Dubroff, recognizing him as one of 52 journalists whose foresight and efforts have transformed the journalism profession during the past two decades. For additional information, visit http://www.newsluminaries.com/.]

Photo: Henry Dubroff, Pacific Coast Business Times
Posted: March 23, 2020
Monday Morning Run Time: 56:59

The Peril and the Opportunity of Coronavirus

Talent Agent and Consultant Evan Morgenstein Says Now is the Time to Reinvent Your Brand

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The coronavirus is wreaking havoc on businesses large and small, curtailing travel, sporting events, and gatherings of all manner; even weddings.

For many owners and entrepreneurs, it portends financial disaster.

But this week’s guest, Evan Morgenstein, a veteran talent agent who specializes in representing social media mega-stars, sees a path for companies to not only survive coronavirus but to thrive.

As Evan points out, all the people who are confined to their homes, working from home, or planned to attend now-canceled conferences and entertainment events, will almost certainly be surfing the internet and watching more television than ever.

That makes this the perfect time, Evan contends, for companies to use strategic influencer programs to bolster their brands and their revenues in ways that will continue to serve them long after the current health crisis passes.

Join host and award-winning journalist Dean Rotbart for a timely examination of influencer marketing.

Photo: Evan Morgenstein, CelebExperts
Posted: March 16, 2020
Monday Morning Run Time: 50:52

When You Want to Get the Media’s Attention, Be a Source, Not a Salesperson

Zach Leibowitz of Dukas Linden PR and His Proprietary Formula for Placing His Clients on TV

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When some of America’s most successful blue chip investors and securities analysts want to increase their exposure on CNBC, Fox Business Network, Bloomberg TV, and other financial broadcast networks, Zach Leibowitz is their go-to PR guru.

Zach is executive vice president and head of broadcast operations at Dukas Linden Public Relations.

In the past year alone, Zach and his colleagues have landed their clients on more than 600 broadcast segments. That’s an incredible track record.

Zach’s proprietary formula for getting TV producers to showcase his clients is applicable to any business seeking visibility, whether it operates on Wall Street or Main Street. This week, Zach gives host Dean Rotbart an exclusive, behind-the-scenes tour of what makes TV producers say, “Yes.”

To subscribe to Monday Morning Radio on Apple Podcasts click here.

Photo: Zach Leibowitz, Dukas Linden Public Relations
Posted: March 9, 2020
Monday Morning Run Time: 38:28

Monday Morning Radio Host Dean Rotbart is an Award-Winning Journalist

Monday Morning Radio host Dean Rotbart is an award-winning journalist. As a reporter and columnist for The Wall Street Journal, he was nominated for the Pulitzer Prize in Explanatory Reporting.

Rotbart was the founder of TJFR Business News Reporter, an influential trade newsletter and magazine that provided a behind-the-scenes look at business and financial journalists and their news organizations.

Dean Rotbart, host, Monday Morning Radio

In 2000, Rotbart chaired the Business News Luminary Awards (BNLA), a project that recognized the Top 100 business journalists of the 20th Century. The awards ceremony, held in the grand ballroom of The Waldorf Astoria in New York, attracted more than 1,100 journalists, family members, and friends.

Rotbart currently serves as chair and editor-in-chief of the 2020 Business News Visionary Awards, which honors those journalists whose efforts and foresight have transformed the profession over the course of the twenty years since the 2000 BNLA honors.

Since 2012, Rotbart has hosted and produced Monday Morning Radio, a weekly business-to-business podcast offering actionable insights to owners and entrepreneurs.

He serves on the faculty and is a former director of the nonprofit Wizard Academy; an innovative school for creative business owners and entrepreneurs. The courses he’s taught at the academy include Newsroom Confidential, Buzz Snatching, and Reputation Tool Chest.

Rotbart is a national ambassador for the nonprofit All Kids Bike® movement that rallies parents, educators, community leaders, health officials, and generous donors to place Kindergarten PE Programs into public schools for free.

How One Journalist Helped Michael Bloomberg Amass His Fortune and Revolutionize Financial News

An Oral History with Matthew Winkler, Founding Editor, Bloomberg News

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Growing a business from one employee to more than 3,000 in three decades is a notable achievement, regardless of what field you’re in.

Journalist and entrepreneur Matthew Winkler did just that at Bloomberg News.

When billionaire businessman and 2020 presidential candidate Michael Bloomberg had the idea of starting a financial news organization back in 1989, his first hire was Winkler, who at the time was a reporter with The Wall Street Journal.

Winkler signed on as editor-in-chief in February 1990 and proceeded to build Bloomberg News into a global news and money-making juggernaut.

Host and award-winning journalist Dean Rotbart joined Winkler at Bloomberg’s Manhattan headquarters earlier this month to talk about Winkler’s journey and what other entrepreneurs can learn from his experience.  

Dean’s interview with Winkler was conducted as part of Dean’s special “News Luminaries” project, honoring journalists who have had – or are having – exemplary careers. Beginning on Thursday, March 12th, and each week thereafter, Dean will post an oral history with a prominent 21st century journalist at www.NewsLuminaries.com.

Other journalists participating in the oral history podcast include: Andrew Ross-Sorkin of The New York Times and CNBC; Randall Lane, chief content officer of Forbes; Steve Adler, editor-in-chief of Reuters; Maria Bartiromo of Fox Business News; and Charles Duhigg, best-selling author of The Power of Habit, and now a writer for The New Yorker.

If your company or professional practice would like to help support the News Luminaries oral history project, contact Dean directly at 303-296-1200 or email him at dean@mondaymorningradio.com.

Photo: Matthew Winkler, Bloomberg News
Posted: March 2, 2020
Monday Morning Run Time: 1 hour and 22 minutes

Why You Should Be Barefoot When You Listen to This Week’s Podcast

Otherwise, Ramon Ray, Effervescent Small Business Evangelist, Will Knock Your Socks Off

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Ever attend a large conference, with 10,000-plus registrants, and have one of the presenters blow your mind – and knock your socks off?

Host and award-winning journalist Dean Rotbart did just that in January, and Dean came back raving about speaker Ramon Ray, an effervescent small business evangelist, entrepreneur, public speaker, and author of The Celebrity CEO – a book that spells out in detail how any owner or entrepreneur can effectively build a strong, profitable, personal brand and influential network.

“There is nothing quite like seeing Ramon in person. He’s funny, he’s quick on his feet, he jumps off the stage, he jumps back on the stage, he engages members of the audience, and he delivers a bulls-eye message tailored to small business owners and professionals,” Dean says.

But for those who don’t have the opportunity to see Ramon live, his appearance on this week’s podcast is the closest thing. It’s what you’ll be talking about for hours, days, and weeks to come.

For more information on Ramon, visit his website, SmartHustle.com.

Photo: Ramon Ray, Smart Hustle
Posted: February 24, 2020
Monday Morning Run Time: 55:21