280 Group Founder Brian Lawley on Becoming a GREAT Product Manager
Rules of Product Success
Brian Lawley trains business owners and executives to be “product CEOs.” Like the CEO of a company, a product CEO – formally known as a Product Manager – oversees every aspect of bringing a successful product to market, including knowing customers, technology, trends and the competition.
Brian, founder of 280 Group in Campbell, California, has worked his magic for companies including Apple, Digidesign and Symantec. This week he shares some of his most important rules of product management on Monday Morning Radio.
Posted: December 8, 2014
Run Time: 22 minutes 46 seconds