Cause Marketing Really Works

Cause Marketing

Learn a low-budget, proven method of creating breakthrough small business marketing campaigns by linking your business to a popular charity or cause. Read Dean Rotbart‘s latest article for Businessing Magazine.

Be sure to follow Dean Rotbart’s “Reputation Tool Chest” on Twitter: 
@RepToolChest and subscribe to Roy H. Williams’s Monday Morning Memo and Businessing Magazine.  The best things in life really are free!

Kosher Foods: Ancient Recipe Brings Modern Business Opportunities

Kosherfest 2014 – Founder, Menachem Lubinsky

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You don’t have to be Jewish to love Kosher food…or to profit handsomely from it.

Thousands of business owners from around the world turned out earlier this month for the 26th annual Kosherfest trade show, a showcase of kosher food and beverage industry.  This week on Monday Morning Radio the event’s founder, Menachem Lubinsky, explains why so many non-Jewish business owners are hopping aboard the Kosher bandwagon and how you can come aboard.

Founder, Kosherfest

Founder, Kosherfest

Menachem, who is President & CEO of LUBICOM Marketing Consulting, is interviewed by Wizard Academy faculty member Dean Rotbart, an award-winning veteran broadcast journalist.  Dean is co-host of Business Unconventional. The one-hour radio newsmagazine debuted in October 2011 on News/Talk 710 KNUS AM in Denver.

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Posted: November 24, 2014
Monday Morning Run Time: 29 Minutes 30 Seconds

How to Build Content and Monetize A High-Value Domain

Thanksgiving.com’s Kyle Cox & Kristin Bustamante

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Thanksgiving.com

What would you do if you controlled a high-value URL such as Thanksgiving.com?

This week’s guests on Monday Morning Radio tell us their plans to grow their newly launched site into an Internet force and profit generator.

Kyle Cox, founder and CEO of Grateful Ventures, which runs Thanksgiving.com, is the former president and founder of the phenomenally successful site, SheKnows.com. He is joined by Kristin Bustamante, editor-in-chief.

Kyle and Kristin aim to build Thanksgiving.com into a smooth running operation that generates $1 million a year in revenues for at least the next 50 years. Listen in to discover how and you’ll be grateful that you did.

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Posted: November 17, 2014
Monday Morning Run Time: 33 Minutes 02 Seconds

ONTRAPORT Is One of the Best Small Businesses in America – Here’s Why

An Exclusive Interview with Landon Ray – Founder & CEO

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ONTRAPORT's Landon Ray

Two times every workday, for 90 minutes, employees at Santa Barbara-based ONTRAPORT go radio silent. That means no phone calls. No incoming or outgoing email. No staff meetings. And no socializing.

How do ONTRAPORT’s employees react to being unplugged so frequently?  They absolutely LOVE it. In fact, the company’s “Time Block” is one of several unique aspects of ONTRAPORT’s culture that have fueled its incredible growth – allowing all employees to focus on the Big Picture and long-term projects.

This week on Monday Morning Radio, Landon Ray, ONTRAPORT’s founder and CEO, demonstrates how even small companies can go giant when it comes to creating profitable corporate cultures.

Landon is interviewed by Wizard Academy faculty member Dean Rotbart, an award-winning veteran broadcast journalist.  Dean is co-host of Business Unconventional. The one-hour radio newsmagazine debuted in October 2011 on News/Talk 710 KNUS AM in Denver.

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Posted: November 10, 2014
Monday Morning Run Time: 28 minutes 28 seconds

Are You A Good Person, A Good Business Leader, Or Both?

The 4 Cornerstones of Goodness: Featuring Paul Batz, Good Leadership Enterprises

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There are business owners who are good at what they do but not necessarily good people. And there are good people who own businesses, but are not necessarily good at what they do.

Paul Batz On Good LeadershipPaul Batz has built a thriving practice coaching clients how to be BOTH good people and savvy business captains.  Paul is the founder & president of Good Leadership Enterprises in Minnesota.  This week on Monday Morning Radio, he discusses the four cornerstones of business goodness – building blocks that he promises can provide any company a powerful competitive edge.

Be sure to follow B. Unconventional on Twitter: @BUnRadio and subscribe to Roy H. Williams’s Monday Morning Memo.  The best things in life really are free!

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Posted: November 3, 2014
Monday Morning Run Time:  31 minutes  35 seconds